Tonino Lamborghini Tower Batumi – Feasibility Study

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Tonino Lamborghini Tower Batumi – Feasibility Study

Nov 21, 2025

01 The Challenge

Batumi’s rapidly developing Black Sea coastline continues to attract ambitious large-scale projects. FK Development aimed to introduce one of the region’s most exclusive and transformative concepts — Tonino Lamborghini Tower Batumi, the first project of the iconic Italian luxury brand in the Caucasus.
To move forward, the developer required a comprehensive feasibility study to understand the project’s financial viability, market positioning, and strategic investment potential for a development envisioned not only as premium real estate, but as collectible branded property with international prestige.

02 The Solution

Cushman & Wakefield | Veritas conducted a full feasibility study for the Tonino Lamborghini Tower Batumi project.
Our work included:

  • Assessing the financial and investment viability of the large-scale branded residential concept

  • Evaluating market dynamics, demand patterns, and pricing potential for premium and branded residences

  • Positioning the project within the Black Sea hospitality and residential landscape

  • Providing strategic insights to support FK Development’s collaboration with Tonino Lamborghini, following the brand partnership formalized in Bologna

  • Supporting the vision of creating a multifunctional, ultra-premium living experience aligned with the brand philosophy “Luxury Beyond Time”

The project concept introduces Italian-inspired architecture, high-end residences fully furnished with Tonino Lamborghini interior collections, smart technologies, premium materials, and a design language rooted in the brand’s heritage.

03 The Results

The feasibility study delivered a clear analytical foundation to guide FK Development’s next steps in bringing the Tonino Lamborghini Tower Batumi vision to life. The study outlined the project’s strategic potential as a collectible, exclusive real estate asset, defined not only by investment return, but by rarity, brand legacy, and international desirability.

The development is positioned as a landmark collaboration where Italian luxury aesthetics meet modern seaside architecture, setting the stage for one of Georgia’s most distinguished future residential and investment destinations.
The project reinforces Cushman & Wakefield | Veritas’ role as a trusted advisor in large-scale, high-profile branded real estate projects across Georgia.

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